Today I talk about some practices I've seen and heard about that may be designed to prey on the uninformed and/or be designed to serve the podcaster and not their audience. I also comment on a great article from Tom Webster, which ties in nicely with a documentary called "Worst to First" which shows how Z100 in New York City described their show in a way that positioned themselves as an authority.
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Mentioned In This Episode
Join the School of Podcasting Community
David Hooper's Build a Big Podcast
Making the Case Article by Tom Website of Sounds Profitable
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