Sunday, February 27, 2022

What Are You Doing to Grow Your Podcast (and is it working)?


Every month I ask a question of the audience, and you chime in. This month I ask THE question that everyone wants to know. In January we talked about Grow your downloads 15 minutes a day (episode 812). In June of last year I gave you 30 Strategies to Grow Your Audience. (Episode 727)

In this episode I get to hear YOUR ideas, and share some "outside the box" ideas I found on Facebook. 

Join the School of Podcasting

When you join the School of Podcasting you can quit worrying about:

Are people going to listen to me? (Yes, cause I'll show you how to see what they want).

Am I going to sound stupid? (No, as I'll show you the magic of editing)

It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks). 

I don't anything about this technology (You said the same thing about driving). 

Get access to:
Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one on one quick fix calls as you like at no extra charge. 
Join worry-free with a 30-day money-back guarantee 

Go to www.schoolofpodcasting.com/start

Mentioned in This Episode

Linq "Smart Business Card" and "linktree" type service with stats. (here is an example - www.powerofpodcasting.com)

Ingles Podcast - Promo

Participants

Brandon from Start 100K

Scott from What Was That Like?

Kim from The Pharmacist's Voice

Mark from the History of North America

Heater from Watching Netflix Without You

Spencer from The Recovery Show

Shane from the Tourpreneur Show

Jedrzej from the Content Machine

Fred from the Podcast Reporter

Joe from the 222 Paranormal Podcast

Dad from the Dad Joke King Podcast

Question of the Month

I need your answer by 3/25/22

We love podcasting, but there are peaks and valleys. What keeps you going when your podcast isn't growing? Be sure to mention your website and a little bit about your show.

Go to www.schoolofpodcasting.com/question

Subscribe/Follow the Show

https://www.schoolofpodcasting.com/subscribe

Won't More Tips?

Check out my newsletter with additional podcast insights

www.schoolofpodcasting.com/newsletter


Download This Episode!

Saturday, February 26, 2022

Spotify Acquires Blocks For Their Wall


Spotify was in a news a lot this week. They bought Podsites (known for questionable attribution activities) and Chartible (also known for questionable attribution activities ). Alex Jones popped up on the platform. 

SPONSOR: PodcastBranding.co
If you need podcast artwork, logos, or a full website (or a branding audit) reach out to Mark at podcastbranding.co not only is Mark an award-winning graphic artist, he is also a podcaster.  He has made the artwork for my last few shows. 

Mugshot: Based On a True Story Podcast
Ever watch a movie that is based on a true story and wonder how much of the movie is true, Go to basedonatrustorypodcast.com and listen as they compare holly wood to history.

MVP: Dog Podcast Network
In a dog eat dog world . . . we’ve got you covered. Dog Podcast Network (DPN) is your premiere source for unique content related to our love of dogs. Check out dogpodcastnetwork.com

MENTIONED IN THIS EPISODE

Profit From Your Podcast

OC White Podcast Arm

ATR2100 microphone

Adobe Shasta

Jasper AI Tool (conversion)

Surfer SEO

Bramework All in one SEO Writing Tool

Audioburst

Join the School of Podcasting
When you join the School of Podcasting you can quit worrying about:

Are people going to listen to me? (Yes, cause I'll show you how to see what they want).

Am I going to sound stupid? (No, as I'll show you the magic of editing)

It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks). 

I don't anything about this technology (You said the same thing about driving). 

Get access to:
Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one on one quick fix calls as you like at no extra charge. 
Join worry-free with a 30-day money-back guarantee 

Go to www.schoolofpodcasting.com/start

TOPICS

01:19 Sponsor:podcastbranding.co
02:35 Mugshot:basedonatruestorypodcast.com
03:32 Spotify News: Chartible
09:33 CPM Pricing
13:48 Whack a Mole with Alex Jones
16:15 Clipping and Audiograms
24:45 Shows Sharing a Feed
29:25 Less of a Direct Connection with Your Feed in Apple
32:39 I don' see my show
35:16 Teachers Pet: dogpodcastnetwork.com
37:03 Where Dave Will Be
39:41 Jasper AI Tool
45:26 Crowdfunding - What is it?
49:15 Youtube Model
50:20 Adobe Shasta
52:33 Patreon Priorities
55:09 Don't You Know Who I Am?
01:00:28 Rebranding a Show
01:04:14 KFC Rebranding
01:07:55 Snake Oil
01:09:03 Libsyn Studio Beta
01:13:59 How to Get Hired at a Media Hosting Company
01:23:23 Backpack Studi
01:26:22 Soundeffects Copyright

Every week Dave Jackson from the School of Podcasting and Jim Collison from the Average Guy Network answer your podcast questions.
This episode 382 is part of the Power of Podcasting Network


Download the Episode!

Sunday, February 20, 2022

Tuning Into Your Listeners - So You Can Fascinate Them with Focused Content


I'm excited because I found a book called Find Your Red Thread: Make Your Big Ideas Irresistible

and even though I'm only 29% of the way through the book I am "Santa Clause is coming tonight" excited about reading the rest of it. The Red Thread represents the path back to where you first started. By remembering what it was like when you first started in your niche, you can better understand your audience who is right where you started. The red thread is your path to success. When you can explain your podcast in a way that resonates with your audience. 

Sometimes you need to address the "wrong" questions your audience is asking so you can get their attention and provide focused content that points them in the right direction and positions you as a trusted source of content. 

 

I'm also going to talk about focus.

This is inspired by the book Secrets of Dynamic Communications: Prepare with Focus, Deliver with Clarity, Speak with Power by Ken Davis. I feel this goes along well with the other book.

Join the School of Podcasting
When you join the School of Podcasting you can quit worrying about:

Are people going to listen to me? (Yes, cause I'll show you how to see what they want).

Am I going to sound stupid? (No, as I'll show you the magic of editing)

It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks). 

I don't anything about this technology (You said the same thing about driving). 

Get access to:
Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one on one quick fix calls as you like at no extra charge. 
Join worry-free with a 30-day money-back guarantee 

Go to www.schoolofpodcasting.com/start

Mentioned In This Episode

Find Your Red Thread: Make Your Big Ideas Irresistible

Secrets of Dynamic Communications: Prepare with Focus, Deliver with Clarity, Speak with Power by Ken Davis.

The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change

Out on the Wire: The Storytelling Secrets of the New Masters of Radio

Transom.org

School of Podcasting


Download This Episode!

Saturday, February 19, 2022

How Many Ads is Too Many Ads?


Dave and Jim are ready for Spring, Dave had an allergic reaction to Niacin, and in Podcasting, we start off the discussion about podcast advertising. 

SPONSOR: PodcastBranding.co
If you need podcast artwork, logos, or a full website (or a branding audit) reach out to Mark at podcastbranding.co not only is Mark an award-winning graphic artist, he is also a podcaster.  He has made the artwork for my last few shows. 

Mugshot: Based On a True Story Podcast
Ever watch a movie that is based on a true story and wonder how much of the movie is true, Go to basedonatrustorypodcast.com and listen as they compare holly wood to history.

MVP: Dog Podcast Network
In a dog eat dog world . . . we’ve got you covered. Dog Podcast Network (DPN) is your premiere source for unique content related to our love of dogs. Check out dogpodcastnetwork.com

Mentioned in This Episode

Libsyn

Captivate

Interview Mastery Summit

Brave Browser

Rephonic

Fountain Podcast App

Making Your Podcast Crypto Ready

Become an Awesome Supporter

Thanks to our awesome supporters

see www.askthepodcastcoach.com/support

Join the School of Podcasting
When you join the School of Podcasting you can quit worrying about:

Are people going to listen to me? (Yes, cause I'll show you how to see what they want).

Am I going to sound stupid? (No, as I'll show you the magic of editing)

It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks). 

I don't anything about this technology (You said the same thing about driving). 

Get access to:
Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one on one quick fix calls as you like at no extra charge. 
Join worry-free with a 30-day money-back guarantee 

Go to www.schoolofpodcasting.com/start

TOPICS IN THIS EPISODE

00:01:10 Sponsor podcastbranding.co
00:02:43 Mugshot: basedonatruestorypodcast.com
00:03:09 Review Boost
00:03:52 How Many Ads are Too Many?
00:07:11 Dave's Niacin Reaction
00:10:25 Dealing With Negative Feedback
00:16:48 Dealing With Imposter Syndrome
00:20:10 Show Notes
00:23:31 Selling Out and Pricing
00:29:35 Timing
00:31:50 Cover Art Changes
00:36:08 Sponsor: www.dogpodcastnetwork.com
00:37:31 www.trypodpage.com
00:37:40 www.theaverageguy.tv
00:37:50 Coming Back After a Long Break
00:39:43 Jim Nerds out: Brave Browser
00:44:08 Fountain.fm App
00:49:30 Private Podcasting
00:51:33 Rephonic Tool
00:53:56 Spotify News
00:54:54 Rephonic Tool Part 2
00:55:27 Angelo Left Blubrry
00:56:27 Jobs Don't Last Forever
01:00:00 PodNews
01:01:12 Consequences
01:05:02 Can't Shake the Libsyn Tag
01:07:59 Interview Mastery Summit
01:09:42 Events Dave is Attending
01:11:14 Podcast Movement Behind the Scenes
01:12:00 Multiple Calls To Action WORKED
01:18:35 Description App vs Website
01:22:48 What's Coming Up?


Download the Episode!

Sunday, February 13, 2022

How to Record a Great Podcast Trailer That Energizes Your Audience


A trailer has many pros from a creative standpoint. IT forces you to identify WHO you are talking to and what can you say to get them to listen to your podcast. 

For me, a trailer is 30,60, 90 seconds. When you mark your episode as a trailer it is stuck at the top of your show in Amazon, Spotify, and Apple. Some podcasts do trailer episodes that are 2-5 minutes long.

As always in podcasting, there are no set rules.

In This Episode

The different types of trailers

When do you know if your trailer is good?

What do you say in a trailer?

Where do you post this? How do you use it?

Mentioned in This Show

My Spouse Has Dementia

Love Thy Lawyer

Your Podcast Consultant

Branden Ushio at the Geek Nerd Network

Ask the Podcast Coach Episode 380

Big Seance Podcast (Trailer by Music Radio Creative)

The Trojan Horse Affair

Question of the Month (Deadline /25/22)

Podcast Promo Show

 Cooler Websites (Domain and Web Hosting)

14:04: Join the School of Podcasting

 The Voice in My Head (Neil Hed)


Download This Episode!

Saturday, February 12, 2022

Let's Talk Podcast Trailers


Today Dave and Jim talk about podcast trailers (back in the day we called them Promos). The next episode of the School of Podcasting will talk about how to create a podcast trailer (schoolofpodcasting.com/814 ) so today I asked some of the awesome supporters to send in a trailer, and brainstorm on trailers along with:

  • Kickstarter projects
  • Companies that spam you and make you feel special Practicing with your equipment
  • Jumpcuts
  • PodcastTrailer Discussion 11:00ish

SPONSOR: PodcastBranding.co
If you need podcast artwork, logos, or a full website (or a branding audit) reach out to Mark at podcastbranding.co not only is Mark an award-winning graphic artist, he is also a podcaster.  He has made the artwork for my last few shows. 

Mugshot: Based On a True Story Podcast
Ever watch a movie that is based on a true story and wonder how much of the movie is true, Go to basedonatrustorypodcast.com and listen as they compare holly wood to history.

MVP: Dog Podcast Network
In a dog eat dog world . . . we’ve got you covered. Dog Podcast Network (DPN) is your premiere source for unique content related to our love of dogs. Check out dogpodcastnetwork.com

Become an Awesome Supporters

Are you getting value out of this show? You can help support it at askthepodcastcoach.com/support

Mentioned in This Episode

Media Fire

Dropbox

Geek Nerd Network

Krisp Demo Video

Descript Studio Sound Demo

Streamyard (now with multiple cameras)

Dad Joke King Podcast

Enthusiast Podcast

Building a Better Dave

Keep the Flame Alvie (Olympic Podcast)

Your Podcast Consultant

Podpage (create a podcast website in minutes)

The Average Guy Network

The School of Podcasting

Every week Dave Jackson from the School of Podcasting and Jim Collison from the Average Guy Network answer your podcast questions.
This episode 380 is part of the Power of Podcasting Network


Download the Episode!

Sunday, February 6, 2022

What Do I Do of This Horrible Audio From My Boring Podcast Guest?


You are going through the file of the interview you did a week ago and you notice:
1. The audio of the audience sounds horrible.

2. The guest is boring. 

Today I showcase some tools that can help you save the audio, but only you can save the boring. 

Join The School of Podcasting

When you join the School of Podcasting you can quit worrying about:

Are people going to listen to me? (Yes, cause I'll show you how to see what they want).

Am I going to sound stupid? (No, as I'll show you the magic of editing)

It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks). 

I don't anything about this technology (You said the same thing about driving). 

Get access to:
Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one on one quick fix calls as you like at no extra charge. 
Join worry-free with a 30-day money-back guarantee 


Go to www.schoolofpodcasting.com/start

Question of the Month

What Are You Doing to Grow Your Audience (and is it working)? Go to schoolofpodcasting.com/question to answer

Podcasts Can't Be Cancelled

Check out the article I published on Medium.

Mentioned in this Episode:

Ultimate Guide to Interviews Episode

My Spouse Has Dementia

Podland News

The Ultimate Guide to Podcast Interviews

Descript software with new Studio Sounds

Krisp (silence your noisy environment)

Podinbox - It's like Speakpipe on Steroids.

Hello Next and Frill Roadmap Tools (could be used by your audience to vote on episode topics)

Podpage - New Social Sharting and Guest Tools

Libsyn 5 - Has new Snippets tools to make show notes easier.

Captivate has introduced dynamic show descriptions, and enhanced its dynamic content tool.

Buy Me a Coffee - Receive payments

Otter.ai is a transcript tool I use for editing and for finding pull quotes.

Podcast Index Indie Podcast Directory

Three's Company

Clipscribe - Cool Social Videos Quickly

Dopesick on Hulu

Amend on Netflix

WAP - Cardi B Lyric Video

Waiting for the World To Change

Tips To Grow Your Downloads

This podcast is part of the Power of Podcasting Network.


Download This Episode!

Saturday, February 5, 2022

Cross Promotional Networks


Dave shares some great insights from the book Make Noise: A Creator's Guide to Podcasting and Great Audio Storytelling by Eric Nuzum about Networks in general. You can make your own cross-promotional network to boost downloads. 

Jim shares what it's like to be on a zoom webinar with a boatload of people. 

SPONSOR: PodcastBranding.co
If you need podcast artwork, logos, or a full website (or a branding audit) reach out to Mark at podcastbranding.co not only is Mark an award-winning graphic artist, he is also a podcaster.  He has made the artwork for my last few shows. 

Mugshot: Based On a True Story Podcast
Ever watch a movie that is based on a true story and wonder how much of the movie is true, Go to basedonatrustorypodcast.com and listen as they compare holly wood to history.

MVP: Dog Podcast Network
In a dog eat dog world . . . we’ve got you covered. Dog Podcast Network (DPN) is your premiere source for unique content related to our love of dogs. Check out dogpodcastnetwork.com

Topics:

00:02:24 Sponsor:podcatbranding.co
00:04:07 Mugshot: basedonatruestorypodcast.com
00:04:41 Cross Promotion Network
00:10:18 Insights into Pricing
00:14:50 My Guest Died
00:26:31 Zoom Webinar Woes
00:32:29 Teachers Pet: dogpodcastnetwork.com
00:34:58 Anchor is Breaking Files and Apps
00:36:19 Ask the Podcast Coach Players
00:39:16 Todd Cochran Guard of the Indie Podcaster
00:39:59 The -your name - Show
00:48:47 The Many Names of Dave
00:50:42 Reviews Obsession
00:57:10 Hitting Home Runs
01:02:55 Can't Pick a Topic
01:05:22 Pam & Tommy Extend Word of Mouth
01:08:11 The Reacher Report
01:09:05 Is Podpage Bad?
01:10:33 Google is Becoming Annoying
01:15:09 Autographs
01:20:59 What is Blubrry
01:24:41 Cancelproof?
01:26:20 Joe Rogan, Rap Lyrics?

CREATED WITH
Rodecaster Pro
https://supportthisshow.com/rodecasterpro
Shure SM7B Microphone
https://supportthisshow.com/sm7b
Elgato Facecam
https://supportthisshow.com/facecam

Every week Dave Jackson from the School of Podcasting and Jim Collison from the Average Guy Network answer your podcast questions.
This episode 379 is part of the Power of Podcasting Network

This podcast can receive crypto payments on apps like fountain. For more information see www.newpodcastapps.com

 


Download the Episode!