Sunday, March 28, 2021

I Wish I Had Known This When I Started Podcasting


It's the last week of the month which means, "Question of the Month" where YOU get to be on the show. This month's question is "What do you wish you had known when you started your podcast."

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Because of My Podcast: Fred Castaneda

The No Agenda streaming service found Fred's show the 2030 Podcast and added it to their schedule. 

What I Wish I Had Known

04:31 Steve Stewart: Audacity At Zero Crossing
07:13 Kurt from Expats in Austin: The Importance of Editors
08:21 James from Bros and blokes - The Amount of Time
09:21 Kim Newlove from the Pharmacists Voice - Fitting Podcasting Into Life
11:18 Jill Keep the Flame Alive - It Takes a LOT of Time
12:06 Paul from Improve and Have Fun: Episode Length
13:30 York from Poetic Earthlings: The Evil of Comparison
15:11 Bill from Bill Watches Movies: Stats Are Useless
17:32 Paul from Improve and Have Fun:: Do Whatever You Want
18:47 Carrie from Hope for Anxiety and ODC It is EASY to Get Guests
20:11 Craig from Inglespodcast - Cohosts Makes Things Better
21:00 Arnie Sports History Network - More Networking
22:49 Kim from Bee Keeping Today - Reaching Your Target Audience is Hard
23:20 Seth Geekville Radio - Plugins For WordPress
25:30 Anthony from Route 66 - Post vs Pages
26:16 Join the School of Podcasting
27:14 Kris from the Kris and Kristine Show - How Podcasts Work
29:19 Joe the Morning Meditation- Writing Good Titles
30:22 Jeff the Podcast Pizza Show - The Power of the Niche
32:10 Glenn from Horse Radio Network - Started Side Hustles
32:58 Dave (me) - Do ONE GOOD Podcast
34:29 Kim from Toastmasters 101 Impostor Syndrome
35:25 Pashup from the Warrior One - Be Yourself
36:13 Next Months Question: Finding Co-Hosts
37:53 Fixing a Mistake
43:17 Bloopers

Mentioned In This Episode

Podcast Engineering Academy

Smart Money Mommas


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Saturday, March 27, 2021

Don't Be Boring!


Today we are joined by Glenn the Geek of the Horse Radio Network who inspired a "Don't Be Boring" T-shirt. We also talk about how sponsors can be used to censor your show. 

SPONSOR: PodcastBranding.co If you need something to look professional. Mark is an award-winning graphic artist AND he's a podcaster. Let me know Dave and Jim sent you when you go to www.podcastbranding.co

Become an Awesome Supporter

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more options available at www.askthepodcastcoach.com/store

TOPICS

02:40 Glenn the Geek: Don't Be Boring
04:33 Improv Classes For Podcasting
07:22 Who Makes The Better Content
12:29 The Media Roundtable (No Agenda Show Clip)
20:38 PodcastClothes.com
22:15 How Are You Going to Be Different?
24:03 I Wish I Would've Known...
30:45 Thanks To Our Awesome Supporters
33:49 2 Million Podcast In Apple
39:00 What to Do When a Show is Over?
43:27 Don't Name Your Show Real Talk
44:26 If Content Isn't King What Is?
48:45 Equation for Podcast Downloads
50:07 Keeping New Listeners
52:36 Multipassion Niche?
55:09 Remember the Gong Show?

Mentioned In This Show

Lichen Sclerosus Podcast
https://lichensclerosuspodcast.com/

Support the Show at 

https://www.askthepodcastcoach.com/store

Every week Dave Jackson from the School of Podcasting and Jim Collison from the Average Guy Network answer your podcast questions.
This episode 338 is part of the Power of Podcasting Network


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Sunday, March 21, 2021

The Riches are in the Niches With Harry Durran


Quick Notes:

Apple Update:

Apple is changing the wording in their app from "Subscribe" to "Follow" so stop telling your audience to subscribe (and if you do, mention that it's free) and instead tell them to follow you. The new version of the app will be out in a few weeks.

I was listening to the Sounds Profitable podcast and heard where my friend Harry Durran from Podcast Junkies, and Fullcast, hard obtained a sponsor for a show that had not been published. I had to hear how he did it.

Question of the Month Deadline is This Friday

What one thing do you wish you knew when you started your podcast? You can leave your answer at www.schoolofpodcasting.com/question (be sure to mention your show and your website slowly). 

Win Rewards for Sharing the Show

Speaking of followers/subscribers if you share the show you can win rewards when your friends subscribe/follow. See 
www.schoolofpodcasting.com/share

Full show notes at www.schoolofpodcasting.com/767

For More Information on Harry Durran

Check out his "Done for you" podcast agency at www.fullcast.co

Check out the Vertical Farming Podcast

Check out Podcast Jukies Podcast

Twitter: @verticalfarmpod

Mentioned In This Episode

Join the School of Podcasting and get access to step-by-step tutorials, live group coaching, and an awesome private Facebook group for networking and brainstorming. 

See www.schoolofpodcasting.com/join

Sam Kinison's "Move to where the food is." 

Harry Durran on Treating His Guests Like an Opportunity Instead of Transactions

Dave Jackson on Podcast Junkies: 018 Dave Jackson | The Importance Of Providing Your Own Unique Voice

Question of the month: www.schoolofpodcasting.com/question 

Share The Show

www.schoolofpodcasting.com/show

Check out Fullcast Harry's "Done for you" podcast agency at www.fullcast.co

Check out the Vertical Farming Podcast

Check out Podcast Jukies Podcast

Like the show? Buy Me a Coffee


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Saturday, March 20, 2021

Your Stand Alone Podcast Website


I'm not sure why, but so many people are asking about having a website for your podcast. Do you need one? (yes). 

Every week Dave Jackson from the School of Podcasting and Jim Collison from the Average Guy Network answer your podcast questions. This episode 337 is part of the Power of Podcasting Network

Here are the topics:

00:00:55 Sponsor: podcastbranding.co
00:03:11 Stand Alone Podcast Website
00:15:40 Podcast Hosting Platforms
00:20:05 Brand New Meda Hosts
00:21:56 Recorded in front of a live chat room
00:22:23 Buzzsprout Changes Your File Format
00:24:34 Pinecast?
00:26:27 Accessibility for Blind Listeners
00:30:18 Events And Accessibility
00:31:05 Is This a Service?
00:34:07 Thank You Supporters
00:35:02 WeAreLibertarians.com
00:38:55 Libsyn 5 Stats
00:43:31 YouTube and Titles
00:48:09 Episode Titles Continued
00:53:42 What's Coming Up?

Start Your Own Podcast

Go to www.schoolofpodcasting.com/join and start your podcast in the RIGHT direction.

Mentioned In This Episode:

Podchaser.com
Podpage.com
Captivate.fm
Libsyn.com (use the coupon code sopfree)
Blubrry.com

mosen.org
cliffnotespodcast.com
wellness while walking
projectwoowoo.com
caseybroda.com

 

 


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Sunday, March 14, 2021

How to Get Booked on Podcasts: Figuring out Who and How to Pitch with Kristin Molenaar


Who is Kristin Molenaar?

Kristin is an entrepreneur-enthusiast who lives by the mantra "work less + make more". She enjoys helping entrepreneurs ditch vanity metrics for true, profitable connections. She's the CEO of YesBoss, an agency that helps 2b2 entrepreneurs increase their visibility and credibility through profitable podcast guest features.

Kristin Molenaar's Tips For Getting Booked on Podcasts

There are almost 2 million podcasts. Where do you begin? Find someone in your niche, and use a tool like Podchaser, Podsearch, Google, or any podcast app and search for their interviews. This may lead you to podcasts that would also be interested in interviewing you. 

Kristin likes to pitch a show with the question, "Are you open to being pitched."

Another strategy is looking for hashtags. 

When looking for a show to appear on, look further than the interview. Kristin looks for someone that can be a partner, and develop a long-term strategy. 

Sending a "look how great I am" email is not a good strategy.

The True Power of Podcasting

One of the biggest complaints I hear from people that have been a guest on podcasts is "it has never produced any results for me." They will say,

"I've been invited to be a guest on people's podcast. I showed up and I talked about what I knew and it didn't go anywhere. I didn't get any traffic or business from it. It felt like a waste of my time."

This is what Kristin says that people need to remember when they're becoming a podcast guest. The biggest benefit you're going to get out of podcast guesting is the relationship with the podcast host.

I think that there are a lot of false hopes or false narratives around what I'm calling one-hit wonders. I think people think, "If I go after the biggest podcast that I possibly can, it's going to change my business. Here's the thing about being a podcast guest just like every other marketing strategy, just like every other networking strategy, it snowballs on itself.

But you have to treat people, like people. Your job as a podcast guest is to show up and be in service to the objective of the podcast host. You need to show the podcast host, "Hey, I appreciate you allowing me to show up in your space.  I am here to really provide as much benefit as I can to you. I want this to last beyond a recording."

When people come in without that mentality. I think that the benefits are just severely limited.

Being a podcast guest has tons and tons of benefits. But you're just missing out if you're not looking at this as an opportunity to meet really incredible people who are connected to other really incredible people and building a business that you can have fun together. That's what I love about podcasting and I wish more people came into it with that frame of mind because I think out of that we would get better pitches. We would get better research. We would get better conversations. We would get better results on the back end. 

 

Want More Tips On Getting Being a Guest and Booking Guests?

See this episode The Ultimate Guide to Hosting and Guesting Podcast Interviews

 

Podcast Rewind: The Show Business Show

I appeared on episode 2 of the Show Business Show with Billy and Simon for a marathon session on my book Profit from Your Podcast

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  • Live group coaching
  • Private Facebook group filled with 

Join worry-free with my 30-day money-back Guarantee 

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Saturday, March 13, 2021

How to Book Guests On Your Podcast


So many people understand that one way to grow your audience is to be on other shows, and also to have guests on THEIR show. There is only one way to get someone on YOUR show, so why do people stumble on this? 

SPONSOR: Does your podcast brand need some work. Check out podcastbranding.co and get artwork, logos, websites, or now A PODCAST BRAND AUDIT. It's all there at www.podcastbranding.co not only is Mark a great graphic artist, he is also a podcaster.

00:00:41 Um...Ask?
00:03:54 Tips on Getting on Other Shows
00:05:18 Jeremiah IMDB Pro Tip
00:08:43 Start at the Bottom and Work Your Way Up
00:12:05 Awesome Supporters

MUGSHOT: Check out the Dog Podcast Network. The Dog edition is made for people walking their dogs. Tell the dog lover in your life to go to www.dogpodcastnetwork.com


00:15:22 Become a Supporter or a One Time Donation
00:15:46 Tools To Make Podcasting Easier
00:21:59 Text Expander
00:23:53 Pet Setter Confessional
00:26:56 Chameleon Breeding
00:27:40 Hindenburg Favorites
00:28:20 Pasteapp.iio Tip
00:32:58 Podjournal
00:37:51 How Lon Did It Take?
00:40:36 Basics of Writing a Book
00:42:09 Connecting to Clubhouse without a Rodecaster or P4?
00:46:04 Review-o-holic
00:47:44 Waiting for the Baba Booee

Every week Dave Jackson from the School of Podcasting and Jim Collison from the Average Guy Network answer your podcast questions. This episode 336 is part of the Power of Podcasting Network

Need Help With Your Podcast? 

Get going in the right direction! Schedule a strategy session today.


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Sunday, March 7, 2021

Creating a Personal Podcast Brand That Resonates with Your Audience


You might be thinking, "I'm not a business, what do I care about branding? Well, if you have one download, congratulations you are a brand. Today I talk with Dr. Andrea Wojnicki from the Talk About Talk Podcast about developing and implementing your personal brand (and how it can help grow your audience)

Sponsor: The School of Podcasting

Join the School of Podcasting and never worry about sounding bad, spending too much money on gear, and being all alone to be frustrated and angry. When you join the School of Podcasting you get:

  • Step by step tutorials
  • A Private Networking Group
  • Live group coaching
  • Priority email support

Join today worry-free with my 30-day money-back guarantee. 

www.schoolofpodcasting.com/join

What is a Personal Brand?

Your personal brand is your identity or your reputation. A definition that Dr. Andrea loves is,
“Your personal brand is what others think and say about you when you're not in the room.”

Click Here to get the workbook to walk you through the exercises discussed in today's episode.

Step 1: What differentiates you?

Step 2: Email 10 People

Step 3: Take a Personality Test

Where Your Brand Appears in Your Podcast

Your podcast brand includes:
● What people read (show notes). Your emails (and have ONE thing in your email
signature).
● What people hear (your episodes, and the quality of audio).
● What people see (artwork). Come up with a color scheme (for example two colors) and
two fonts that you use consistently and it will build your brand

How This All Works:
Identifying your strengths, and a personal positive message that has deep personal meaning to
you, delivered in a unique way allows you to BE YOU. It will come naturally. Leaning on your
strengths can help reduce burnout as you’re not doing things that don’t come naturally.

It can clear up situations by identifying what you can and can’t do.

When you identify the verbiage you want to use, and how you want to appear and deliver your message, you provide your audience with the tools to tell their friends. If their friends ask, “What podcasts are you listening to, they can easily explain what your show is about, who it’s for, and what the benefit it. They also can explain the motivation of the show.

Connect with Dr. Andrea Wojnicki

Podcast: Check out the Communicate with CONFIDENCE – The 4Ps: Practice, Proverb, Pep talk, and Pirate episode

Website: www.talkabouttalk.com

Newsletter with Free Tips

LinkedIn

Facebook Group

Coaching & Courses

Online Corporate Training


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Saturday, March 6, 2021

A Simple Yet Powerful Patreon Alternative


Today Jim and Dave share how they are using Supercast for different projects and that seems to be a simple, yet powerful alternative to Patreon. 

SPONSOR: Get a branding audio at podcastbranding.co

00:49 Sponsor: PodcastBranding.co
02:37 Mugshot: Dogpodcastnetwork.com
03:07 Supercast Patreon Alternative
08:56 Multiple Options?
12:42 Realistic Expectations
15:33 Donations
21:44 Solo Podcasts
24:09 Thank You Patrons
26:58 Great Reviews On My Book
27:32 Idea for Podcasts
28:21 Jim's Thinking about this camera
29:38 Dave's New Camera
33:24 Different Attitudes Apparent in Clubhouse
35:05 Chris From Amateur Traveler
37:17 Chris' Experience with Patreon
42:50 Podcasters are one extreme or the other
46:33 Omaha Recording Studio webberized.com

Support The Show Become a Patron!

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