We all use different tools to create our episodes. I left the door WIDE OPEN for your responses and asked what was your favorite tool to create your show. The answers are very interesting.
Sunday, May 28, 2023
Sunday, May 21, 2023
Sharing Podcast Launch Numbers
I get the "Is this good?" question when people first see their numbers. I'm going to share the launch numbers of two shows I did that got a "mild send off" and the shows are growing.
Before we get into stats, we need to understand that downloads are just ONE WAY to measure your success. I know our ego is involved but the problem with comparing your podcast stats with others is: Podcasting is a lot like golf or bowling or any other sport that you do against yourself. I'm not saying there is no competition (often much less than you think) but we don't know what we are truly up against. Instead of starring at your competition and getting angry, stare at your audience to help give them what they want.
Know Why You're Doing Your Podcast
For the School of Podcasting, my goals are to inspire you to start a podcast, go in the right direction with realistic expectations, and help you achieve your goals. How do we do that? By having you join my membership site and that is the biggest way I measure my show.
Michael O'Neil was nice enough to take a picture of my book Profit from your podcast: Proven strategies to turn your listeners into a livelihood in a Fed-ex store (picture on the website). The goal of that podcast is to inform people with monetization strategies that make them buy the book.
We All Go All In on the Podcast Launch
When we launch we tell everyone we know (family friends, co-workers, email lists, etc) and we might continue that for a few weeks until we realize that growth is slow. At first, you might jump 10-20% (but that's easy when your first episode had 15 downloads and the next one had 18).
Full article with graphics at www.schoolofpodcasting.com/880
Sunday, May 14, 2023
Katie Krimitsos and The Power of Pivoting: Building the Women's Meditation Network
Today we explore the factors that contribute to a successful podcast strategy, including getting featured on podcast players and paid advertising efforts. We hear the inspiring journey of Katie, Krimitsos who created the Women's Meditation Network after feeling disinterested in her previous business and finding a lacking market for women and meditation.
We learn about the importance of just starting, experimenting, and having fun, as well as curating content for listeners. Katie shares her experience with advertising and maximizing revenue while engineering her pre-roll to not upset listeners. We dive into the uniqueness of her meditations and the focus on improving the content to create an audio experience that touches the listener's soul.
Finally, we explore Katie's stickler for priorities and energy management, strategizing her business projects, and streamlining her energy to bring on more one-on-one clients.
Check out her many shows at www.womensmeditationnetwork.com
Katie's previous appearance on episode 565 about creating communities
Join the School of Podcasting Community
Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll create high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.
Use the coupon code schoolofpodcasting.com/listener to save 20%
QUESTION OF THE MONTH
This month's question is open-ended. This could be software, hardware, etc. What is your favorite tool? What is the thing that has you saying, "Oh, I'm so glad I have this!" What is your favorite tool?
Leave Your Answer at www.schoolofpodcasting.com/question
I need your answers by 6/26/23
Mentioned In This Episode
Join the School of Podcasting Community
How Long Should Your Podcast Test Be?
We know to get the podcast to grow; you may need to tweak it until you find the right formula that resonates with your audience. Today we talk about how long do you leave a "Tweak" in place before you decide if it is working or not (along with all of your other questions)
JOIN THE SCHOOL OF PODCASTING
Join the School of Podcasting worry-free using the coupon code " coach " and save 20%. Your podcast will have you sounding confident, sound great (buying the best equipment for your budget), and have you syndicated all over the globe. There is a 30-day worry-free money-back guarantee
Go to
https://courses.schoolofpodcasting.com/coach
Sponsor: PodcastBranding.co
If you need podcast artwork, lead agents or a full website, podcastbranding.co has you covered. Mark is a podcaster in addition to being an award-winning artist. He designed the cover art for the School of Podcasting, Podcast Rodeo Show, and Ask the Podcast Coach. Find Mark at
Mugshot: Based on a True Story Podcast
Ever wonder how many of those "Based on a true story" movies are real? Find out at www.basedonatruestorypodcast.com
Featured Supporter
Greg from indiedropin.com
Join Us On Our Journey to 100 Supporters!
Will you be Patron 33? Become an awesome supporter today!
Mentioned In This Episode
Time Stamps
00:01:30 Sponsor: podcastbranding.co
00:03:03 Mugshot: basedonatruestorypodcas.com
00:03:33 How Long Should a Test Be?
00:08:06 Only Have One Variable
00:09:32 Switch Helps You Track Engagement
00:12:25 Jon Has Zoom Issues
00:20:38 New Macs Are Fast
00:22:17 Switchy Part 2
00:22:42 App Sumo Worries
00:26:08 Hindenburg 2
00:27:09 Remote Recording
00:39:41 A Really Bad Guest
00:43:40 Podcast Movement Question
00:44:30 Dave is Going to England
00:45:03 New Podcast Review Show
00:46:20 Handling Out-of-Control Guests
00:49:27 Attending Events
00:51:15 Thank You Supporters
00:54:39 Jim Gets His Nerd On: Power Outages
01:01:44 Great Example of Affiliates
01:04:57 Number Don't Add Up
01:08:25 Selling Webinars
01:16:00 Are My Numbers Good?
01:23:40 Zoom vs Squadcast Audio
Mentioned In This Episode
Sunday, May 7, 2023
Podcast Stew: Better Episode Titles, A Good Hook, Bogus Stats, YouTube Music
I have a few ideas that I have put together, as they are all short ideas. The goal is to help you grow your show, and hook your listeners.
Creating Better Episode Titles For Your Podcast
More Headline Training from NPR
LISTENNOTES INFORMATION
What is Listennotes.com Global Rank?
This podcast is one of the top 0.5% most popular shows out of 3,100,277 podcasts globally, ranked by Listen Score (the estimated popularity score).
According to their site:
* Other websites / apps may claim that they have way more than 3,100,277 podcasts in their database. This is because they inflate the number by including A LOT of 1) podcasts that were already deleted long time ago; 2) super low-quality podcasts (e.g., no episodes at all, only one 10-second episode in the RSS feed for testing, or machine-generated audio); 3) non-audio contents distributed via rss (e.g., RSS feeds with only PDF files, not audio). On the other hand, we deploy automatic scripts (24/7) and human moderators (daily) to clean up data. We try our best to minimize the number of such bad "podcasts" in our database.
I still find it interesting that my friend's show which had its last real episode in 2015, has a ranking of 42 out of 100, and is in the top 1.5%
So I'm still a little blurry on how those stats are calculated..
TIMELINE
00:00:00 - Table of Contents
00:00:26 - Opening
00:01:21 - Youtube Music - So Far, Nothing
00:02:27 - Ashley Carmen Story (https://www.bloomberg.com/news/newsletters/2023-05-04/youtube-s-podcast-deals-with-npr-slate-and-new-york-times-are-flopping)
00:03:58 - My Numbers So Far
00:06:08 - Youtube is Confusing People
00:07:28 - Confusion in the Wild (https://soundsprofitable.com/podcast/april-is-adopt-a-listener-month-a-conversation-with-lauren-passell/)
00:09:09 - Listennotes.com Still Bogus
00:11:44 - A Very Strange Interview
00:14:44 - Join the School of Podcasting Community (https://www.schoolofpodcasting.com/listener)
00:15:45 - Podcasting Observations Newsletter (https://www.schoolofpodcasting.com/newsletter)
00:15:59 - Create Engaging Episode Titles
00:16:39 - NPR Episode Title Summary
00:20:08 - A Great Hook - Daisy Jones and the Six (https://amzn.to/3Bmn1FH)
00:22:51 - She Podcasts Live (https://www.shepodcasts.com) Use coupon sop
00:23:47 - If Podcasts Were Honest | Honest Ads (https://youtu.be/FmZrAlu-j80)
00:24:33 - Question of the month (https://www.schoolofpodcasting.com/question)
00:25:34 - Where Will I Be (https://www.schoolofpodcasting.com/where)
00:26:05 - Join the School of Podcasting (https://www.schoolofpodcasting.com)
Join the School of Podcasting
Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.
Use the coupon code schoolofpodcasting.com/listener to save 20%
QUESTION OF THE MONTH
This month's question is open-ended. This could be software, hardware, etc. What is your favorite tool? What is the thing that has you saying, "Oh, I'm so glad I have this!" What is your favorite tool?
Leave Your Answer at www.schoolofpodcasting.com/question
I need your answers by 6/26/23
Can You Learn to be Funny?
What Daw for a mac? How do I make my true crime show funny? What do I use to make "Ask the Podcast Coach?" and other questions answered?
JOIN THE SCHOOL OF PODCASTING
Join the School of Podcasting worry-free using the coupon code " coach " and save 20%. Your podcast will have you sounding confident, sound great (buying the best equipment for your budget), and have you syndicated all over the globe. There is a 30-day worry-free money-back guarantee
Go to
https://courses.schoolofpodcasting.com/coach
Sponsor: PodcastBranding.co
If you need podcast artwork, lead agents or a full website, podcastbranding.co has you covered. Mark is a podcaster in addition to being an award-winning artist. He designed the cover art for the School of Podcasting, Podcast Rodeo Show, and Ask the Podcast Coach. Find Mark at
Mugshot: Based on a True Story Podcast
Ever wonder how much of those "Based on a true story" movies are real? Find out at www.basedonatruestorypodcast.com
Featured Supporter
Max Trescott Aviation News Talk
Mentioned In This Episode
Streamyard
CREATED WITH
Rodecaster Pro
https://supportthisshow.com/rodecasterpro
Shure SM7B Microphone
https://supportthisshow.com/sm7b
Elgato Facecam
https://supportthisshow.com/facecam
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