Podcasts So Good Your Audience Can't Unhear Them w/Tamsen Webster

I LOVE people who make me think and when I started reading the book Find Your Red Thread: Make Your Big Ideas Irresistible, I couldn't put it down (and it's now available on Audible). It helps you understand your audience and their main goal. Then you identify how you need to describe what you want them to do in a way that they see their problem in a different way.

Your message is the words you need to say to an audience about your idea to achieve a particular outcome. Find everything at www.tamsenwebster.com

Join the School of Podcasting
When you join the School of Podcasting you can quit worrying about:
Are people going to listen to me? (Yes, cause I'll show you how to see what they want).
Am I going to sound stupid? (No, as I'll show you the magic of editing)
It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks). 
I don't anything about this technology (You said the same thing about driving). 

Get access to:
Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one-on-one quick-fix calls as you like at no extra charge. 
Join worry-free with a 30-day money-back guarantee 

Go to www.schoolofpodcasting.com/start

SPONSOR: Focusrite: The Vocaster Series Made For Podcasters

• AutoGain - Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster needed
• Enhance - Four podcaster-approved voice presets to bring out the best in any voice
• Mute - Silence the mic with the touch of a button - don’t let unexpected interruptions get in the way of recording
• Connect your phone - Record phone calls, high-quality music, or other audio from your device, seamlessly 
• Record to a camera - Plug in your camera and record directly to its memory card 
• Loopback - Stream calls or any other audio you can think of from your computer with two sets of stereo loopback
• Included software - Hindenburg Lite to record, three months of SquadCast Pro + Video to bring in your guests, and six months of Acast Influencer to publish, you’re ready to get your show out there
• Learn more at: Focusrite.com/Vocaster 

MENTIONED IN THIS EPISODE

Find Your Red Thread: Make Your Big Ideas Irresistible

Tamsenwebster.com

School of Podcasting

Rodecaster Pro II

The Proverb Effect: Secrets to Creating Tiny Phrases that Change the World

Episode 830 About Accepting Compliments

The Freenoter Podcast

Download This Episode!

Am I Destined to Be a Poor Podcaster?

Our lead question today is, "I do an entertainment show. I don't teach how to make money, etc. I talk 70's and 90's movies. Am I destined to be a poor podcast?

SPONSOR: PodcastBranding.co
If you need podcast artwork, logos, or a full website (or a branding audit) reach out to Mark at podcastbranding.co not only is Mark an award-winning graphic artist, he is also a podcaster.  He has made the artwork for my last few shows. 

Mugshot: Based On a True Story Podcast
Ever watch a movie that is based on a true story and wonder how much of the movie is true, Go to basedonatrustorypodcast.com and listen as they compare holly wood to history.

MVP: Dog Podcast Network
In a dog eat dog world . . . we’ve got you covered. Dog Podcast Network (DPN) is your premiere source for unique content related to our love of dogs. Check out dogpodcastnetwork.com

Become an Awesome Supporter

Support the show at www.askthepodcastcoach.com/awesome

LINKS TO ITEMS MENTIONED IN THIS SHO

Rode Rodecaster 2

Storyworthy Book

The Narrative Gym

Find Your Red Thread

Biz Chix

George Hrab

Davinci Resolve Free Video Software

Binky and The Whiz Episode 

Descript Editing Software

Otter Transcription Service

Become and Awesome Supporter

Topics in This Episode

Sponsor:podcastbranding.co
Mugshot: basedonatruestorypodcast.com
Am I Destined to be a Hobby Podcast?
Buzzsprout Ads
Daves Bad Ad
Tik Tok
Back to Your Why
Awesome Supporters
Rodecaster 2 Snafu
Episode Length
Rodecaster 2 Learning Curve?
Do You Like Podchaser?
Re-Engaging The Audience
Storyworthy Book
Spinning Off Shows
Biggest Trailer MIstake
Do Single Host Shows Fail More?
Musician Question
Plans For Episode 400?
Creative Uses of Transcriptions
Video Editor on Windows?
Audience Supplied Episodes

Every week Dave Jackson from the School of Podcasting and Jim Collison from the Average Guy Network answer your podcast questions.
This episode 396 is part of the Power of Podcasting Network

Download the Episode!

Why Should I Care About Your Show?

There are times when we need to be able to answer hard questions about our show. Today we talk about some new posts from Apple, and in addition to ABT, we look at why you keep talking yourself out of starting your podcast. 

Focusrite: The Vocaster Series Made For Podcasters

• AutoGain - Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster needed
• Enhance - Four podcaster-approved voice presets to bring out the best in any voice
• Mute - Silence the mic with the touch of a button - don’t let unexpected interruptions get in the way of recording
• Connect your phone - Record phone calls, high-quality music, or other audio from your device, seamlessly 
• Record to a camera - Plug in your camera and record directly to its memory card 
• Loopback - Stream calls or any other audio you can think of from your computer with two sets of stereo loopback
• Included software - Hindenburg Lite to record, three months of SquadCast Pro + Video to bring in your guests, and six months of Acast Influencer to publish, you’re ready to get your show out there
• Learn more at: Focusrite.com/Vocaster 

MENTIONED IN THIS EPISODE

Apple post on Search

Apple posts on Charts

The Narrative Gym: Introducing the ABT Framework For Messaging and Communication

Out on the Wire: The Storytelling Secrets of the New Masters of Radio

Audible

Samson Q2U

Episode 758

School of Podcasting

Download This Episode!

We Want to Connect with People

Today I am joined by one of my favorite people in the "podcast guru" space Matthew Passy from thepodcastconsultant.com where he offers many different services from podcast audits, launches, editing, and Towncast Studios. 

He also has two podcasts. Causepods and Podcast Me Anything.

You will hear when we are talking about the ins and outs of consulting that Matthew talks about admitting if you don't know an answer to say that, and then go find the answer. I couldn't agree more. He's the real deal. 

SPONSOR: PodcastBranding.co
If you need podcast artwork, logos, or a full website (or a branding audit) reach out to Mark at podcastbranding.co not only is Mark an award-winning graphic artist, he is also a podcaster.  He has made the artwork for my last few shows. 

Mugshot: Based On a True Story Podcast
Ever watch a movie that is based on a true story and wonder how much of the movie is true, Go to basedonatrustorypodcast.com and listen as they compare holly wood to history.

MVP: Dog Podcast Network
In a dog eat dog world . . . we’ve got you covered. Dog Podcast Network (DPN) is your premiere source for unique content related to our love of dogs. Check out dogpodcastnetwork.com

Become a Supporter

Get onus content, and invites to private coaching sessions by becoming an Awesome Supporter at www.askthepodcastcoach.com/awesome

Topics Today

Apple Search Clarified By Apple
The Power of Your Archive
Video is on the Rise
Different Audiences on YouTube
Teachers Pet: dogpodcastnetwork.com
Bait and Switch
Famous People Can Get Away With Being Boring?
Changing Co-hosts
Getting On the Same Page
Audio or Videogram?
Your Call to Action
The Overnight Success
Pricing Discussion
Vacation?
Rodecaster II Shipping?
Firing a Customer

Mentioned In This Episode

The School of Podcasting

Matthew's Website

The Rodecaster Pro II

Towncast Studios

Confessions of a Closet Romantic

Download the Episode!

Should I List My Podcast on All The Directories?

I see people who want MORE downloads, and yet they have not listed their show on all the different directories. Why is that? Is this some type of strategy? 

SPONSOR: Focusrite: The Vocaster Series Made For Podcasters

• AutoGain - Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster needed
• Enhance - Four podcaster-approved voice presets bring out the best in any voice
• Mute - Silence the mic with the touch of a button - don’t let unexpected interruptions get in the way of recording
• Connect your phone - Record phone calls, high quality music, or other audio from your device, seamlessly 
• Record to a camera - Plug in your camera and record directly to its memory card 
• Loopback - Stream calls or any other audio you can think of from your computer with two sets of stereo loopback
• Included software - Hindenburg Lite to record, three months of SquadCast Pro + Video to bring in your guests, and six months of Acast Influencer to publish, you’re ready to get your show out there
• Learn more at: Focusrite.com/Vocaster 

Join the School of Podcasting
When you join the School of Podcasting you can quit worrying about:

Are people going to listen to me? (Yes, cause I'll show you how to see what they want).

Am I going to sound stupid? (No, as I'll show you the magic of editing)

It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks). 

I don't anything about this technology (You said the same thing about driving). 

Get access to:
Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one-on-one quick fix calls as you like at no extra charge. 
Join worry-free with a 30-day money-back guarantee 

Go to www.schoolofpodcasting.com/start

Participants

Kim - The Pharmacists Voice

Bryan - The Relaxed Male

Ronnie - Dancing is Forbidden am Aqua Teen Hunger Force Exploration

John - You Were Made for This

Karen - Just Grow Something

Mark - The history of North America 

Matt - The Author Inside You

Steve - Whiskey Chasers Pod

Where I Will Be?

July 19-20: How to Make Real Money Podcasting Online
August 23-26 Podcast Movement, Dallas, TX
September9-10, Indie Pod Con 8 Philadelphia, PA
Oct 20-22 Erma Bombeck Writers’ Workshop Dayton, Oh

For the most up-to-date itinerary, go to www.schoolofpodcasting.com/where

Question of the Month

This month's question is "What should I ask for the question of the month?"  Be sure to mention your name, the podcasts' name, and your website. Should I choose to use your question I will mention your show and website when I bring up the question. I may not use all the questions. 

MENTIONED IN THIS EPISODE

Speakpipe

Podinbox

Tellbee

School of Podcasting

Why You Shouldn't Use Free Media Hosting Video

 

Download This Episode!

Examining Listener Feedback

Jim and Dave and back, but at a special time (1:30 PM ET) as Dave has a special event he had to attend. Two hours before we started the show we got a GIANT letter filled with feedback. It was so appreciated as the person put a ton of effort into it. It got us to think, but in the end the things that motivate me to change the show are:

1. Does it make it less stressful to create the show 

2. Does it deliver more value to the audience. 

SPONSOR: PodcastBranding.co
If you need podcast artwork, logos, or a full website (or a branding audit) reach out to Mark at podcastbranding.co not only is Mark an award-winning graphic artist, he is also a podcaster.  He has made the artwork for my last few shows. 

Mugshot: Based On a True Story Podcast
Ever watch a movie that is based on a true story and wonder how much of the movie is true, Go to basedonatrustorypodcast.com and listen as they compare holly wood to history.

MVP: Dog Podcast Network
In a dog eat dog world . . . we’ve got you covered. Dog Podcast Network (DPN) is your premiere source for unique content related to our love of dogs. Check out dogpodcastnetwork.com

Become an Awesome Supporter

Go to www.askthepodcastcoach.com/awesome

Join the School of Podcasting

Use the coupon code coach. 

TOPICS:

01:27 Sponsor:podcastbranding.co
02:40 Mugshot: basedonatruestorypodcast.com
04:02 Feedback From a Listener
19:39 Is it good for the host or the audience?
27:29 God Bless Steve Stewart
30:34 Is Feedback Easier to Absorb When It Comes From Someone You Know
39:10 Teachers Pet: dogpodcastnetwork.com
40:47 Not Enough Downloads
52:07 A Spike Caused by a Review?

Every week Dave Jackson from the School of Podcasting and Jim Collison from the Average Guy Network answer your podcast questions.
This episode 394 is part of the Power of Podcasting Network

Download the Episode!

Special Time This Saturday 1:30 PM ET

Just a heads up, this Saturday we are moving the time of our broadcast from 10:30 AM ET to 1:30 PM ET.

Also we are doing an hour instead of 90 minutes. (this is just for this week). In other news, Dave finally tested positive for Covid. 

See you Saturday!

Download the Episode!

Focusing on the Big Picture When Your Audience is Right in Front of You

Today I am back from Podfest with some insights to share, tips on meeting your audience, and thoughts on the interfaces from Focusrite. 

Focusrite: The Vocaster Series Made For Podcasters

• AutoGain - Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster is needed
• Enhance - Four podcaster-approved voice presets bring out the best in any voice
• Mute - Silence the mic with the touch of a button - don’t let unexpected interruptions get in the way of recording
• Connect your phone - Record phone calls, high-quality music, or other audio from your device, seamlessly 
• Record to a camera - Plug in your camera and record directly to its memory card 
• Loopback - Stream calls or any other audio you can think of from your computer with two sets of stereo loopback
• Included software - Hindenburg Lite to record, three months of SquadCast Pro + Video to bring in your guests, and six months of Acast Influencer to publish, you’re ready to get your show out there
• Learn more at: Focusrite.com/Vocaster 

Why We Often Get Sick at Events

Because we get to see people we never get to see, these events take on a "one of a kind" atmosphere, and the feat of missing out (and to a certain level, that is true). When we start to "push through" we start to jeopardize our health (even without a pandemic). 

We get up early to catch flights, do all sorts of walking through airports and hotels, consume things that may not be considered, "Healthy" under-hydrate, and repeat many of these steps for the rest of the conference. 

Then we go home and blame the plane. 

I've been doing almost nothing all week trying to get my health back. While I might've missed a fun story staying up later talking with friends, anything I missed would not equal the moment I lost by putting everything on hold. 

We all love to have fun and see friends, but for me, I'm going to be a bit more responsible in the future.

Clearing Up Some Confusion That I Heard At Podfest

DOWNLOADS UPON FOLLOW
When someone follows your show in Apple, and you have three episodes, you will NOT get three downloads if someone follows you (they only automatically download the last episode. If they want the other two episodes, they need to manually download them.

LISTEN NOTES STATS

While this sounds impressive to say, "I'm in the top 1% of podcasters on Listen notes." Until you read that this is based on people listening on Listen notes and 3rd party data. As every media host I know has asked Apple for listening data (and been turned down), that is not the information that are using. I need to reach out to them to find out exactly what they are using, but to say, "I'm in the top 1% of podcasts (on listen notes) is like me saying, "I'm the #1 podcast (of shows with a host named Dave who live in Akron Ohio). 

I'm not trying to be "Dave Jackson - Dream Crusher" but to help people focus on more important things that will result in larger downloads (I call it, "their audience."). 

How To Accept Compliments From Your Audience

Many podcasters (including myself) are introverts. Consequently, having someone come up and give you compliments may make you feel uneasy. In the past, I would deflect, or make a joke, and my ex-wife said, "Would you just say Thank You!" and she was right. 

Here are some tips:

• Don't correct them
• Don't downgrade (You're GREAT, and you answer, "It was OK).
• Don't Brag - Yes, I AM AWESOME

Instead, say:
Thank You,

Thank you very much.

That means a lot to me.

That's very nice of you to say. 

Don't forget you have a listener in front of you, after you accept the compliment ask them for feedback so you can hear what is working, and hopefully get some feedback on how to improve.

Lastly, don't forget to ask them if they want to take a selfie as they will be happy to share it on social. 

Focusrite Vocaster Two Review

If you're looking for an interface to get your microphone into your computer, this device makes it simple (there is a tool to automatically set your gain). There is some subtle built-in processing to tweak your audio.

What you heard today is me using the Shure SM7B WITHOUT ANY KIND OF CLOUDLIFTER or FETHEAD. It has plenty of drive.

You can plug your phone into it via a TRRS input (with built-in mix-minus).  There is also an output jack to feed the audio into your camera which eliminates the whole, "Delay issue" that comes with some video cameras. 

Download This Episode!

What is the Best First Question?

Today Jim is out and we are joined by Neil Hedley of Knopp Studios (www.knoppstudios.com )who has a wide range of experience in copywriting, radio, comedy, TV, coaching, and much more. Dave is back from Podfest with a lovely case of Covid. A fun episode with some great golden nuggets. Check out his show The Voice in my Hed

SPONSOR: PodcastBranding.co
If you need podcast artwork, logos, or a full website (or a branding audit) reach out to Mark at podcastbranding.co not only is Mark an award-winning graphic artist, he is also a podcaster.  He has made the artwork for my last few shows. 

Mugshot: Based On a True Story Podcast
Ever watch a movie that is based on a true story and wonder how much of the movie is true, Go to basedonatrustorypodcast.com and listen as they compare holly wood to history.

MVP: Dog Podcast Network
In a dog eat dog world . . . we’ve got you covered. Dog Podcast Network (DPN) is your premiere source for unique content related to our love of dogs. Check out dogpodcastnetwork.com

TOPICS
02:20 Sponsor:podcastbranding.co
03:37 Mugshot:basedonatruestorypodcast.com
07:51 Clarification on 2 items
23:15 Measuring Success
25:07 Old News
31:19 How to Get More Downloads
34:53 Honest Feedback
45:48 knoppstudios.com
47:45 Teachers Pet: dogpodcastnetwork.com
49:31 Training to Lose Ums?
55:13 Cheesy Radio Games
59:25 Can't Give a List of Questions
01:04:04 Doing a Different Interview
01:09:18 What's the Best First Question
01:14:21 Neil's History

Start Your Podcast Today

When you join the School of Podcasting you can quit worrying about:

Are people going to listen to me? (Yes, cause I'll show you how to see what they want).

Am I going to sound stupid? (No, as I'll show you the magic of editing)

It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks). 

I don't anything about this technology (You said the same thing about driving). 

Get access to:
Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one on one quick fix calls as you like at no extra charge. 
Join worry-free with a 30-day money-back guarantee. Use the coupon code " coach " .

Go to www.schoolofpodcasting.com/start

Download the Episode!